Blog

The benefits of Instagram for your company

Out of all the numerous social media platforms, Instagram is playing in the big leagues with over 400 million active users. But since most companies are acquainted with Facebook and Twitter, Instagram has essentially been overlooked as a marketing tool. The challenge isn’t posting a picture, but attempting to drive traffic back to your company’s […]

Springboard: a unified Google cloud service

Google claims that five million organizations around the world use Apps for Work, which is why their recent announcement regarding the service is such a big deal. If you use more than one of these services, you may love them as standalone apps but probably feel they could use some more cross functionality. Yet again, […]

10 tools for efficient reputation marketing

In today’s modern age, the speed in which your reputation can change almost as fast as the speed of light. For example, your reputation might be stellar one day and completely flop the next – meaning that striking a balance isn’t no walk in the park. In order your business to reach its peak, it’s […]

Build an Online Community for your Business

The word ‘Community’ is derived from the Latin term communitas meaning ‘things shared by many or all’, which hints at our innate desire to connect with others. With the Internet being such a powerful medium, connecting people regardless of their locations has never been easier. Imagine thousands and thousands of people that are genuinely interested […]

Picking the best iPhone model for you

Apple has done something that many would have previously considered impossible. They have created such a frantic fervor around a mobile phone that consumers across the globe turn out in droves to purchase the newest model. Well, if you weren’t one of those and have only recently decided to upgrade your iPhone but don’t know […]

Five key announcements from Google I/O 2016

Drawing inspiration from King Arthur’s annual gathering of his knights at the round table, Google I/O is the 21st Century adaption. At this annual conference, knights are now developers and the sword and shield have become computers and software. Every year, the conference addresses (in great detail) the rundown of all the major announcements as […]

How to market your SMB on Facebook for free

We all know you can buy ad space on Facebook. And while ads on the world’s largest social network are generally quite affordable, they still cost money – which as a small or medium sized business owner, may be in short supply. Thankfully, there are many ways to market your business for free on Facebook. […]

6 ways to use live video to reach customers

Not long ago, uploading a video to the internet was still a new and novel concept, but now we have access to multiple services for live video streaming. Most of these are free and offer great opportunities for increasing your visibility with little to no investment. Let’s take a look at 6 different ways you […]

iPad Pro: 4 pluses, 4 minuses

The iPad Pro has been out for several months now. Over the course of this time, millions of users across the globe have had the opportunity to spend quality time with Apple’s new tablet. But for those of us who aren’t quite certain they should purchase one yet, we’re still wondering, “how has it worked […]

Google Slides Q&A goes interactive

Slideshow presentations are only as good as the tools used to create them. With Google’s recent update to its Slides software, that baseline just got a huge boost. One of the biggest advantages of Google’s Drive software suite are the cloud-based features, and with the newest update to the Slides program you can explore a […]